People Aren't Clicking on Ads | Difference in Site Earnings Between Turkish and English

[darthblaise]

Friends, we have a Turkish and an English website at our disposal. While looking at the statistics for the last one or two months today, I noticed a significant difference and wanted to share this interesting data with you. The first site, as you can imagine, is in Turkish. Both visitor and impression numbers are more than twice as high as the English site. The Time on Site (TO) is incredibly low. Despite multiple different ad placements on the site, it never exceeded 1.5%. The second site is in English, with excellent Time on Site and Time Between Messages metrics. In conclusion, once again, I say it's a waste of effort for the Turkish website when I see this.